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Intervista a Martin Wezowski

Learning from Guru



Professore Associato di Leadership & Management della LIUC-Università Cattaneo. Presidente dell'Associazione Italiana di Analisi Dinamica dei Sistemi. Direttore della Divisione Master, Direttore dell'Executive MBA (Executive Master in Business Administration) della LIUC Business School. È autore di 14 libri tra cui “MANAGEMENT 3.0” edito da FrancoAngeli 2014 e di numerose pubblicazioni su Riviste Scientifiche Internazionali tra cui la prestigiosa MIT Sloan Management Review.


Il guru


Martin Wezowski works as Chief Designer and Futurist for SAP’s Innovation Center Network & Chief Innovation Office. He moved across a range of disciplines from UX, to systemic design to define innovation visions and strategies. Right now, he is on the mission to map, build and inspire a future we want to live in. Working for SAP’s global innovation strategy group, he crafts future outlooks, moonshots, strategies and products, defines and runs innovation frameworks to find out what’s next and beyond for SAP and the future of work. 2017 he was named 1 of 100 most innovative minds in Germany as the “Software visionary” (“Handelsblatt”).

Martin studied construction engineering, design and modern media production technologies. Prior to joining SAP in 2013, he worked for Sony Ericsson (Sweden) as creative director for 7 years. He also lived in Shenzhen, China for 2 years while serving as director of the UX board (Huawei). His innovation strategies helped to bring the Chinese tech giant’s consumer business from number 8 to number 3 in the marketplace.